We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.
Already have an account? Sign in.

 Remember Me | Forgot Your Password?

Calorie Content Labeling Increases Awareness, But Doesn’t Change Food Choices - Study

February 15, 2011: 12:00 AM EST
U.S. researchers have found that calorie labeling on food packages – one of the major government policy initiatives in the war on obesity – does not influence the purchasing behavior of teenagers or of parents who shop for their children. Though teens seem to notice calorie data as often as adults, they are much less likely to respond to the information. Analyzing receipts and surveys from parents and teenagers at New York City fast-food restaurants before and after mandatory calorie labeling began, researchers found that before mandatory labeling, none of the teenagers noticed calorie content. After calorie labeling began, 57 percent noticed, but only nine percent said the data affected their purchases.
B. Elbel, et al., "Child and adolescent fast-food choice and the influence of calorie labeling: a natural experiment", International Journal of Obesity, February 15, 2011, © Nature Publishing Group
Diet Insights
Diet Research & Advice
North America
United States of America
Legal, Legislation, Regulation, Policy
Developed by Yuri Ingultsov Software Lab.