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“Clean” Diet Gaining Popularity In U.S.

March 20, 2013: 12:00 AM EST
The heart-healthy “Mediterranean” diet, rich in fresh fruits and vegetables, whole grains, nuts, olive oil, and wine, gained a scientific endorsement and made headlines recently. A close relative of the Mediterranean diet in the U.S. is the “clean” diet with its  foundation in whole foods – unprocessed, junkless, and sugarless, with less reliance on meat and dairy. The clean diet advises shoppers to stay away from the middle of grocery stores, where all the colorful boxes, bottles, bags and cans lurk, and spend more time and money in the produce section. Ivy Larson, author of Clean Cuisine, urges people to “eat nutrient-rich, unrefined foods”: non-animal, non-invented-in-a-lab foods is the surest way to a satisfying, healthy diet. She also advises people to get back in the kitchen and cook.
Douglas Brown, "Clean eating trend and Mediterranean diet popular in Colorado", The Denver Post, March 20, 2013, © The Denver Post
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