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Delivery Of Five Key Healthy Ingredients Presents Golden Opportunity For Food Industry

November 23, 2009: 08:04 AM EST
Food, beverage, and supplements makers take heed: a golden market opportunity exists, according to this Functional Ingredients article. Parents are concerned about obesity and diabetes, are thinking “less-sugary, less-salty, natural and organic” as they choose foods for their kids. They also want “condition-specific“ products (for immunity, energy, etc.). Companies that can deliver better-for-you foods and drinks containing some of the five key science-based ingredients should thrive. The magic ingredients include dairy calcium and potassium, vitamin K2 from dairy, vitamin D, probiotics, and lipids. This article surveys the science behind these healthy additives and how food companies can take advantage.
Todd Runestad, "Nutrition that nurtures", Functional Ingredients , November 23, 2009, © Penton Media, Inc.
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