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Fat on the Menu at R&D Seminar

February 1, 2009: 04:07 PM EST
Consumers are looking at the facts on nutritional labels rather than the claims, says Marjorie Gilbert, food ingredients director for AarhusKarlshamn USA Inc. In a presentation (“The Fact of the Matter: The Facts are in the Nutritional Panel”) to Prepared Foods’ 2008 R&D Seminar-East, Gilbert cited figures from a June 2007 IFIC study that shows consumers look first for the expiry date, then the Nutrition Facts Panel, then the ingredient statement. Fewer looked at statements about health and nutrition benefits in 2007 than they did in 2006. When looking at the nutrition label, they look first for calories, then total fats, then trans fats. Saturated fats are sixth on the list. Olive oil is considered the healthiest, followed by canola, soybean and sunflower. Other presentations covered reducing fat in chocolate; use of omega-3 oils in products; emulsifiers in cakes; and use of omega-6.
"Fats From Nutritional Nuances to Physical Functionality", Prepared Foods, February 01, 2009, © BNP Media
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