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Kellogg Helps Consumers Increase Intake Of Health-Friendly Fiber

February 17, 2011: 11:17 AM EST
Kellogg claims that its cereal products can help consumers increase their fiber intake, which a study has revealed can significantly lower the risk of death from heart disease, cancers, and other diseases. Data from a nine-year study conducted by the National Institutes of Health and nonprofit AARP has revealed that a high-fiber diet can reduce the risk of dying from these diseases by 24-56 percent in men and 34-59 percent in women, echoing recommendations from the 2010 Dietary Guidelines for Americans, which calls for higher fiber intake. More than 95 percent of Americans do not meet their daily fiber needs.
Press Release, Kellogg, "Kellogg Company Strives to Help Americans Reach Daily Fiber Goals with Great-Tasting Cereals", Kellogg, February 17, 2011, © Kellogg
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